The Children’s Charity of Manitoba is pleased to announce that Sobeys Inc. is a recipient of the prestigious 2018 Variety International Corporate Award which recognizes corporations who demonstrate the highest level of support for a local Tent in achieving the mission of improving the lives of children who are sick, disadvantaged or live with special needs.
“It is so fitting that Sobeys Inc. was selected as one of only 10 global recipients for the highest honour we can bestow upon a corporate partner and speaks volumes about their commitment to Manitoba children.” stated Jeff Liba, CEO for Variety Manitoba. “We are extremely grateful to Sobeys, Safeway and IGA stores, staff, and customers who have generously partnered with Variety for more than 25 years to help us send thousands of children to camp as well as purchase specialized equipment and services for hundreds of children living with special needs. “
“Sobeys Inc. is thrilled and honoured to be a global recipient of the 2018 Variety International Corporate Award,” said Scott Chollak, Vice President Division Head, Saskatchewan, Manitoba, Ontario Operations. “Proudly serving our communities is one of our core values and for the past 25 years, we have been proud to give back and partner with Variety – The Children’s Charity of Manitoba to make a difference in the lives of Manitoba’s children and their families”.
Variety, the Children’s Charity of Manitoba is dedicated to improving the lives of children living with special needs and economic disadvantage and strives to help all children reach their potential. Sobeys Inc. is a leading national grocery retailer whose support for Variety dates back to the early years of the charity’s iconic telethon. The company is a proud Founding Sponsor of Variety’s Camp Brereton, a Lead Sponsor of the Variety Heritage Adventure Park at the Forks National Historic site, and is the largest retail partner and Platinum Campaign Sponsor of Variety’s annual Gold Heart campaign.
For further information contact:
Jeff Liba – Chief Executive Officer, Variety
(204) 292-9811
jliba@varietymanitoba.com
Natalina Porpiglia-Dafnis – Community Investment
Specialist, Sobeys Inc.
(204) 487-5754
Natalina.Porpiglia-Dafnis@sobeys.com
