The first Canadian restaurant for Jollibee Food Corporation opened to wild crowds, long lines in Winnipeg. The -37c temperature on opening day didn’t stop over 500 people from lining up just to get thier first taste of Jollibee’s famous menu items.
The restaurant hosted special guests, supplier and media to thier pre-grand opening ceremonies which included a store blessing, a Jolly Crispy Chicken toast and the first Jollibee dance on Canadian soil.
The opening of the Ellice location is the first in Canada with a second location set to open at Northgate Shopping Centre in spring 2017.
Winnipeg is a fitting choice for Jollibee’s first Canadian store because it has largest density of Filipinos to the total population of the city. Every Filipino wants to be reminded of the taste of home, especially during Christmas, and I think there is no other fast food brand out there that can deliver but Jollibee.” Shared Maribeth dela Cruz, Vice President and General Manager for Jollibee Foods Corporation North America.Jollibee Canada is expected to open locations in Scarborough and Mississauga in 2017, and Edmonton in 2018.
Photos by Krypton Enerio and Star Roxas | Filipino Journal